Rita Ora’s “Only Want You” Music Video Pays Homage To Britney Spears’ “Everytime”

The grass is always greener.

Rita Ora’s new single “Only Want You,” featuring 6LACK, is one of the standout tracks off her most-recent album, Phoenix. The video, out now, is a reinterpretation of Britney’s iconic In The Zone clip, “Everytime.” Or… I’m just imagining things.

In the beginning, Rita deals with conflict of life as a rich and famous person. Visibly annoyed, she makes her way inside of a diner for a little peace and quiet, but is quickly hounded by a sea of paparazzi and reporters.

See what Exhale is saying about this.

Unlike “Everytime,” there isn’t a tragic death in the end. Instead, Rita ends up performing inside a theater, only to be met by an alternative version of herself – a waitress – who wants nothing more than to be… rich and famous. Both women spot each other and yearn for the other’s life. At first glance, the concept doesn’t have much to do with the song, which you’d think is Rita singing to a man. In this version, she’s singing to herself.



Now, if it turns out the “Everytime” parallels are just coincidence, then she’s cancelled.

Watch below: