It appears Britney has a new Pride edition of one of her top-selling perfumes, Fantasy.

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About every six months, the princess of pop puts forth a spin-off of one of her fragrances, because real talk? It’s a BILLION (with a “B”) dollar empireney. There’s money to be made here, and Brit’s latest creation will be put to good use.

It looks like the latest Elizabeth Arden incarnation is Pride Fantasy (in case you are living under a very large rock, June is Pride month). An alleged photo of the re-packaged scent hit the Internet today. The perfume is the same as the original, but in a rainbow box. We will still buy this anyway, and they know this.

See what Exhale is saying about this!

But your coins are going to a good cause! Team B will donate one dollar of every sale to the GLAAD organization (Gay & Lesbian Alliance Against Defamation”). You may recall Britey was recently the recipient of GLAAD’s Vanguard Award.

I can’t confirm this, but it appears to be a UK exclusive.


This is pretty exciting! BUT, it brings up a couple of questions I’d prefer not to have answered.

Remember that shoot Britney recently teased? Fans are now wondering if she filmed a commercial for Pride Fantasy instead of a new music video. That would explain why two of B’s backup dancers joined her in the shoot, and Brit’s outfit did scream YAAAAAS PRIDE.

But, would Queen B really film an advertisement exclusively for the UK? Ugh, probably. Which means “Apple Pie” might not exist and therefore my entire life is meaningless. Hey, at least we’ll smell good.

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I’d also like to point out this is a huge missed opportunity to release a Pride-themed men’s cologne. This is all too much.



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