Kelly Clarkson Drops Visual Masterpiece For New Song “Love So Soft”
Soul-infused pop at its best.
Kelly Clarkson returns with new song and video for “Love So Soft.”
Clarkson hasn’t looked back since she announced her partnership with Atlantic Records, admitting “they’re down to make whatever kind of record I’m into.” Particularly one with soul. “While we’ve always had soulful influences on my records, we’ve never actually made a soulful record. That is what Atlantic Records and I are about to do.”
The move proved to be a huge step forwards for the Clarkson. The singer just released a powerful new tune titled “Love So Soft” as well as a visual for it crafted by director Dave Meyers. It’s the first taste off her forthcoming album, Meaning Of Life. A press release says this is the album Kelly “was destined to make with Atlantic Records, a collection of smart and sensual soul-inspired pop that immediately belongs among the legendary label’s classic canon.”
Related: Kelly Clarkson Drops Second ‘Meaning Of Life’ Track “Move You”: Listen
“Love So Soft” is what exactly what she’s been promoting. Soul-infused pop with huge notes only Kelly can pull off. It also has a fantastic video for the track, easily her wildest, most visually appealing clip to date. It’s got Clarkson wandering around a milk bloom forest in a dress that evaporates into flying rose pedals, a futuristic look set inside of a hot air balloon and even a bunch of Kelly clones.
We won’t have to wait long for a live performance of it. Clarkson will debut it on the Today Show on Friday (Sep. 7).
Welcome back, Kelly! Watch below:
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