Reports swirled last week Beyonce and Jay-Z’s upcoming stadium tour, “On The Run,” was selling poorly and destined to flop. But I’m here to remind you don’t believe everything you read on the Internet. Even this!
The show’s projected to turn $100 million in ticket sales over 17 dates. If all goes according to plan, it’ll become the second highest grossing tour PER SHOW ever (only behind U2’s 360 tour).
While $100 million would not put On The Run at the head of the list of all-time grossing tours, it would place it in rarified air for gross revenue per show. With the tally for the upcoming One Direction Tour still to be calculated, the 10th all-time grossing tour belongs to Bruce Springsteen’s Wrecking Ball Tour, which grossed $314 million across 112 dates, or $2,803,571 per show. The number one all-time grossing tour was U2’s 360 tour, which grossed $736 million across 110 dates, or $6,694,000 per show. If On The Run cracks $100 million in gross sales, as Ticketmaster says it is on pace to do, they’d be the clear number two, with around $5,000,000 in gross sales per show.”
Earlier reports suggested the tour wasn’t selling well because both Beyonce and Jay-Z recently toured and people are kinda over it.
Interesting how the same tour can see two completely different angles.