Curious Goes Global

March 19, 2005 By Jordan Miller

Worldwide Superstar Britney Spears teamed up with cosmetics giant Elizabeth Arden to celebrate the international launch of her fragrance ‘curious.’ Britney was joined in New Orleans, Louisiana, her home state, by fans from all over the globe (Australia, Germany, Italy, Japan, Singapore, South Africa, Spain, Ireland) who won special contests in their home countries to experience this international event and all things Britney.
The fragrance, this exhilarating white floral, is accented with Louisiana magnolia and wrapped in the sensuality of vanilla-infused musk. Inspired by Britney herself, the bottle for ‘curious’ embodies the brilliance, beauty, and strength of all women who dare. The eye-catching sparkle of the azure multi-faceted glass silhouette stimulates curiosity, while the heart-shaped charms bring luck in love. The perfume costs between $39.50 and $49.50 per bottle.
Video Highlights package includes: Soundbites from Britney Spears Interview with Scott Beattie, Chairman and CEO of Elizabeth Arden Soundbites with lucky contest winners and b-roll of their trip to New Orleans
For more information or to request hardcopy, please contact Erin Kane at +1-323-930-5838 or email at [email protected]

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