Pop-singer Britney Spears may be using forbidden “Hypnotic Selling” methods in her TV commercial promoting her new fragrance, “Curious”, claims marketing expert Dr. Joe Vitale.

“Her ad plays on sexuality, mystery, and curiosity,” explains Vitale, President of Hypnotic Marketing, Inc., in Austin, Texas, and a a specialist on hypnotic persuasion methods. He adds, “Even the name of her product invokes the most powerful motivator of all: Curiosity.”

Spears announced her new product at Macy’s in New York City on September 14th. She’s being paid an estimated $12 million to promote the Elizabeth Arden product.

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