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Britney Confirms The Secret Project Is A New Fragrance, Are We Finally Getting A Cologne For Men?

Britney revealed the secret project is a new fragrance, and the Britney Army is speculating it’s a men’s cologne.

Britney revealed the secret project is a new fragrance, and the Britney Army is speculating it’s a men’s cologne.

For more than a decade, Britney’s very large male fanbase has been shut-out of her multi-billion dollar perfume line with Elizabeth Arden.

Some guys *cough Ryan Seacrest cough* would even spray Brit’s perfume on a pillow beside them as they slept to remind them, oh yeah, I am definitely straight and I really love women I swear. Others just started a collection of her 20+ perfumes to honor her, because that’s what a good stan does.

Talk of a men’s cologne has gone on for years, and it appears the Queen has FINALLY heard our pleas.

See what Exhale is saying about this.

In an interview held backstage at the Hollywood Beauty Awards last Sunday, Britney was asked if she is working on any new fragrances.

 

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“Yes we are,” she said. “It’s in the works. It’s a secret project though,” B added with a wink.

Britney first teased a secret project on a set back in November with German photographer Peter Lindbergh. In the photo, the “Don’t Keep Me Waiting” singer is rocking a pair of overalls. That’s the smoking gun fans believe is the look for an upcoming advertisement promoting a fragrance for men. She included apple and flower emojis in the post, so either it’s a fruity men’s cologne (fitting) or the women are getting ANUTHA ONE.

I’d like to point you in the direction of a post I wrote in 2007(!!!) asking fans if they were down for men’s cologne. I designed a bottle and called it Aries, and low-key am super proud of my teen self for that. What I am saying is, this discussion has been going on for many, many years.

See Britney’s new interview below and let us know in the comments if you’re (still) down for a men’s cologne:


 

Secret project ????

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3 replies on “Britney Confirms The Secret Project Is A New Fragrance, Are We Finally Getting A Cologne For Men?”

Clickbait. I HIGHLY doubt this is *the* secret project. I’m pretty sure they have a bunch of secret projects in line right now. This is just one of them.

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