"We're having to think outside the box. Think on our feet," Madonna told Billboard last week after the leak. "I didn't plan to put my record out this way. I wanted to… plan everything in advance. Release the single, shoot a video, start talking about my record. And you know, prepare for the release of the entire album and have everything set up just so. I mean, that's the kind of person I am. I think that's the best way to do it. But we sort of were left with no choice."
It was downhill from there.
I'm afraid that isn't all.
A new demo titled "Arioso" hit the net - a ballad showcasing Madonna's softer side off "Rebel Heart." It's one of the weaker demos that leaked; a five-minute slow-song where Madonna sings about nobody knowing what it's like to be her (or enjoy her $800 million fortune). She hums towards the end of it, catapulting fans back to 1998 when "Frozen" was pop music innovation.
Madonna must be completely over it, and I honestly don't blame her. All the demos are unique and a huge improvement from the last several (yes, bitch, I said several) albums she's released. However, where there's a will, there's a way - not all is lost and if done correctly, these leaks can be a great marketing tool to promote her future "Rebel Heart" work.