Rihanna’s new material will drop when she’s ready.
It appears she’s not ready.
As the year lingers on, it’s becoming abundantly clear Rihanna is unsure how she wants to finalize her plans to release R8 (if at all). She released several music videos in recent months, including “FourFiveSeconds,” “American Oxygen” and her controversial visual for “Bitch Better Have My Money,” yet none of the songs belong to an LP yet. While Riri figures things out, she’s marching full steam ahead on promotional campaigns to further her brand.
She recently announced a limited-edition sock line called Murder Rih Wrote, represents Dior, and continues her campaign with Puma. Today, a new batch of images rolled out of Rihanna showcasing the company’s new line of sports bras.
Puma posted the promotional image above with the caption, “FOREVER BOLDER.”
We know Rihanna needs a some support in the coming months, we just didn’t imagine like this.