Puff Daddy still has it.
The artist formerly known as Diddy released the video for his new single “Finna Get Loose” featuring Pharrell and... it’s pretty great.
The Hype Williams directed clip has the same level of frantic energy as his video for Kanye’s “All of the Lights,” with a bit more grime for added measure. The video shows Pharrell and Puffy performing to a hyped up crowd in an underground club while dancers get loose. Get it?
The energy of the video is just right for the song and Puff Daddy will remain one of the world’s greatest hype man-rappers. He seems just as energized as he did in the early 90s rapping with the Notorious B.I.G or Mase. It’s also nice for the world to get a taste of Pharrell’s rapping abilities through a major release. It still makes me sad how overlooked his song “Aerosol Can” with Major Lazer is.
“Finna Get Loose” is the first single from his upcoming Puff Daddy and the Family album No Way Out II, a follow up to No Way Out released in 1997. We haven’t had a release from him since the well-received “Last Train to Paris” was released in 2010. It’s good to have him back.