PREMIERE: One Direction’s Drag Me Down Video

August 20 2015, 10:51 pm


Watch 1D prepare for takeoff in their new video.

It’s here!

After implementing an unprecedented YouTube radio silence for the initial release of their chart-topping single Drag Me Down, One Direction have just dropped the music video on Vevo.

Without further ado:

The vid sees the boys training as astronauts at NASA’s base camp, prepping for a rocket launch. Fans of Liam Payne’s recent shirt ripping incident should enjoy footage of him in the midst of a sweaty workout.

In a press release, 1D’s PR detailed just how exclusive the video shoot was, elaborating on the super cool level of access the band had to NASA’s technology:

“In the video we see each of the boys training to go up into space in different parts of the Space Vehicle Mockup Facility, where astronauts train. Liam trains inside the International Space Station replica, a world-class laboratory orbiting 250 miles above Earth, whilst Louis is seen driving the Space Exploration Vehicle rover, a prototype vehicle design that could be used with wheels to explore the surface of Mars.
Niall was filmed on the Partial Gravity Simulator, a device that imitates the partial gravity that would be experienced on the moon, an asteroid or Mars. Whilst Harry meets Robonaut, a human-like robot, a model of which is now aboard the International Space Station.
The band also filmed in a full scale replica of the Orion spacecraft, NASA’s vehicle in development for crewed missions to deep space, wearing spacesuits designed to be worn by astronauts when they launch and land.”

The band tweeted out the video to fans who were still in recovery mode from their Toronto concert, which finished mere hours ago:

1Ds elders themselves, the Backstreet Boys, also tweeted their seal of approval!

Did you enjoy One Direction’s first video as a foursome?