"Because sometimes just being pure of heart and having good intentions and letting them be known is the most worthy contribution an artist can make."
Lana Del Rey released a dreamy trailer for her upcoming album titled Lust For Life, the album title track that features The Weeknd.
In the glimmering black and white visual, Lana explains her reasoning for disappearing. "When I'm in the middle of making a record, especially now when the world is in the middle of such a tumultuous period, I find I really need to take space for myself. Far away from real life to consider what my contribution to the world should be in these dark times." There's scenes of floating objects, lightning storms and iconic infrastructure scattered throughout the U.S.
Amidst all the uncertainty and as we transition out of one era into another one, there's no place I'd rather be then smack dab in the middle of Hollyweird making this record for you. Because you and the music and this place are my love. My light. My lust for life."
Lust For Life is "coming soon."
There's no place she'd rather be. Watch: