"I done vandalized the industry for a circuit."
Nearly five years after "Part 3" of "The Heart" series, Kendrick Lamar unleashes his followup: "The Heart Part 4."
The rapper posted a cryptic teaser of "IV" on Instagram on Friday before eventually releasing the new tune via Apple Music. It's Lamar's first single in 2017 and the first proper taste of his forthcoming album, a followup to his 2015 masterwork To Pimp a Butterfly which debuted at No. 1 on the Billboard 200 and earned Lamar five Grammys, including best rap album.
On "4," Lamar first goes in on President Donald Trump. “Donald Trump is a punk, know how we feel punk.”
He also hints at a potential album release date. "You know what time it is / Ante up, this is here forever / Ya’ll got til April the 7th to get ya’ll shit together.” Nothing is confirmed yet, but Kendrick is headlining Coachella next month. That day is also a Friday, typically when artists release new music.
And more shots fired. “My fans can’t wait for me to son your punk ass and crush your whole little shit,” he raps. “I’ll Big Pun your punk ass, you a scared little bitch / Tiptoein’ around my name, you’re lame / When I get at you, homie / Don’t you tell me you was just playin’.”
Lamar recently opened up about his forthcoming LP in an interview with the New York Times. “I think now, how wayward things have gone within the past few months, my focus is ultimately going back to my community and the other communities around the world where they’re doing the groundwork,” he said. “To Pimp a Butterfly was addressing the problem. I’m in a space now where I’m not addressing the problem anymore. We’re in a time where we exclude one major component out of this whole thing called life: God. Nobody speaks on it because it’s almost in conflict with what’s going on in the world when you talk about politics and government and the system.”
Listen to "The Heart Part 4" below: