Kendrick Lamar Drops Cinematic Visual For “ELEMENT.”

Kendrick Lamar’s latest DAMN. visual is another compelling video where art and violence go head to head.

The “ELEMENT.” clip, directed by Jonas Lindstroem and the little homies, kicks off with a hand emerging from the depths of the ocean blue. The serene scene is quickly washed away when Kendrick incites depictions of violence – a man getting knocked out, a child playing with a gun, police officers patrolling and a man leaping off of a rooftop to his death. It will make you feel things.

Watch below:



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