It Appears Lorde Just Filmed A New Music Video

Lorde's comeback is near.

Fans of the indie-alt pop singer are anxiously awaiting for a followup to 2013's Pure Heroine, and for a while it seemed like there was no end in sight. Last month, Lorde revealed she had plans to continue work on her forthcoming album, but offered no concrete timeline as to when fans could expect her new material. "I'm back to work in the states finishing this record," she said. A frustrating revelation from Lorde, but fans needn't wait much longer; it looks like a music video for her lead single was filmed this week.

Lorde’s stylist, Karla Welch, posted on an Instagram story she had a “very long night” ahead of her. Notice the “Anonymous Content” badge she’s wearing (see below). It’s a production and management company that helps produce music videos.

Also spotted on set was Lorde's makeup artist and director Grant Singer, who directed The Weeknd's “The Hills,” “Can’t Feel My Face,” and “Starboy” music videos, was well Ariana Grande’s “Let Me Love You” and Taylor Swift and Zayn’s “I Don’t Wanna Live Forever” vids.


Back in November, Lorde was listening to her new tunes on Apple's standard EarPods to get an authentic feel for it. "listen to the record on these every day. wanna hear it exactly how you will," she said.


And before that, she penned a lengthy letter to fans about the creation process.

"Oh my god, it was a colossal year! One for the ages. I maxed out every single emotion I have in the best possible way, the colours still aching behind my eyes like this weird blissful hangover," she said. "My heart broke. I moved out of home and into the city and I made new friends and started to realize that no-one is just good or bad, that everyone is both. I started to discover in a profound, scary, blood-aching way who I was when I was alone, what I did when I did things only for myself. I was reckless and graceless and terrifying and tender. I threw sprawling parties and sat in restaurants until the early hours, learning what it’s like to be an adult, even talking like one sometimes, until I caught myself. All I wanted to do was dance. I whispered into ears and let my eyes blaze on high and for the first time I felt this intimate, empire-sized inner power."

"And then I wrote a record about it, all of it, so much more than what I’ve written down here, and I’m in new york getting it done. And tomorrow, I’m not a kid any more, and more and more I'm realizing that the weirdness of those Mylar balloons is going to be okay."

"Writing Pure Heroine was my way of enshrining our teenage glory, putting it up in lights forever so that part of me never dies, and this record - well, this one is about what comes next."

"I want nothing more than to spill my guts RIGHT NOW about the whole thing - I want you to see the album cover, pore over the lyrics (the best I’ve written in my life), touch the merch, experience the live show. I can hardly stop myself from typing out the name. I just need to keep working a while longer to make it as good as it can be. You'll have to hold on. The big day is not tomorrow, or even next month realistically, but soon. I know you understand."

Not much longer now...

Thoughts? Let us know in Exhale.

And while you're at it... leave a comment and follow us on Facebook, Twitter & Instagram and subscribe to our YouTube channel.