Note to self: don’t mispronounce the name of the artist you’re interviewing.
“Hey Tinashe! It's great to see you again.” I said to the “2 On” singer after she posed for photos at her album release party outside TAO nightclub in Vegas. I pronounced it “ti-nosh.”
“It’s Tinashe” (ti-nosh-aye), she clarified.
Mortifying. I pretended like it didn’t happen.
Tell me about your experience with the debut of your new album, “Aquarius.”
“I’m excited. It’s been a crazy time! There’s been a lot of stuff going on.”
Buy "Aquarius" on iTunes.
I mentioned her album sold 19-thousand copies its opening week.
“It’s obviously awesome, but I think for the most part I just care about if people like the quality of the actual material. More than the sales mean to me, it’s about what people think. I’ve been getting really amazing reviews so I’m definitely happy.”
Does album sales define an artist?
“Not anymore. It’s so hard to determine if that’s successful, because people don’t buy albums anymore! I haven’t bought a physical album in a LONG time, and I’m a music person! I know that a lot of people don’t. It’s just about other things at this point in time.”
Speaking of other things, The New York Times compared Tinashe (pronounced ti-nosh-aye) to Beyonce.
"The article was amazing. It's obviously an honor and a huge compliment to be compared to people that you aspire, or, that you respect as an artist and as a person. It's a big compliment for sure."
Let's get on to the real compliment. Another site compared her choreography to an early Britney Spears.
"It's always nice to be compared to people that you admire. Those people are people that I've always looked up to."
As for what's coming up next, Tinashe leaves me hanging. She said watch out for her on Calvin Harris' new album, but won't reveal what she wants her next single to be.
"I have a couple ideas, but there's a lot of different ways we can go with the album. There's a lot of tracks on ["Auarius"] that I love, so we'll see."
We said our goodbyes before I apologized for fucking up her name.
"It's alright, sweetie."
Britney Spears certainly is rubbing off.