Out with the old, in with the new.
Sounds like Beyoncé wants some fresh business for her brand. Just a few days ahead of her Super Bowl 50 halftime show appearance with Coldplay and Bruno Mars, Page Six has reported that the pop icon has completely rid herself of her management team, including her general manager of five years, Lee Anne Callahan-Longo and even her cuzzo.
Stepping in is Steve Palmon, who served as the sports and entertainment head honcho for JPMorgan Chase, and coincidentally enough, inked the bank's sponsorship deal for Bey and JAY Z's "are they together, are they not together" "On The Run Tour" in 2014.
"Beyoncé basically cleaned house, got rid of her whole team, which included her cousin, and hired a new team," the source revealed. "She wants to surround herself with business people who could take her career to an even higher level. She has one album left to deliver before her deal is up with Columbia, plus she wants to make smarter decisions where it comes to touring, sponsorships and acting roles."
We applaud Bey's desire to gather new folks and energy around her brand, especially when she's been with her former team for so long. In a climate of continuous content, the business around Beyoncé is (partially) what has made Beyoncé who she is today. Just remember how much she's changed since dumping her pops as her manager.
Now, speaking of all things new, where's that single, Bey?